It’s fair to say that running a business is not easy every day! Whether you are at the early stage or further along in the life cycle of your venture, you are confronted by never ending challenges. An estimated 90% of startup businesses fail. But let’s be clear about it: bad luck or market conditions are not the culprit. No. It was the entrepreneurs who failed to prepare and anticipate the trials they will be faced with. Understanding your position in the life cycle of your business and the systemic obstacles associated with that specific stage of growth might just help you stay ahead of the game and defy the odds.

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